Brighton Health Plan Solutions Appoints President of Labor and Public Sector


Long-time Labor Industry Leader Michelle Zettergren Joins Company’s Senior Leadership Team

Michelle ZettergrenNEW YORK, Oct. 19, 2017 ‒ Brighton Health Plan Solutions (BHPS), a leading health plan management company, today announced that Michelle Zettergren has been appointed President, Labor and Public Sector to build on the company’s long-standing leadership in bringing to market innovative health plan solutions, including MagnaCare. Zettergren brings with her almost two decades of experience in the healthcare industry and an impressive career focused on the customer experience.

As President, Labor and Public Sector, Zettergren will lead all sales, account management, and business development activities for the labor and public sector of BHPS. Among her primary responsibilities, she will ensure that MagnaCare continues to serve the needs of labor and public sector clients.

“We are thrilled to add Michelle to our senior leadership team as we work to expand our already-strong presence in the labor market and build a thriving public sector presence,” said Simeon Schindelman, CEO of BHPS. “Michelle’s past industry success illustrates her dedication to establishing strong relationships with union leaders and putting the needs of her clients first. Her unique expertise, coupled with her well-rounded industry knowledge, will greatly support our goals of reinventing the health benefits space, improving quality of care, and strengthening doctor-patient relationships.”

Previously, Zettergren served as Chief Sales Officer at HPOne, where she led sales, new business development, and market positioning. Zettergren also spent over 10 years at Anthem Blue Cross & Blue Shield in various leadership roles, managing public sector sales and underwriting. Michelle completed labor relations training with the University of Connecticut’s Office of Labor Relations and participated in numerous labor negotiations, serving as an expert witness in several arbitration and mediation labor disputes. Additionally, she is a former board member of the Third Party Administrators Association of America (TPAAA).

“I’m fortunate to join an incredibly talented team at Brighton Health Plan Solutions and support its mission to preserve the future of healthcare benefits for working people – something I’ve dedicated my career to achieving,” said Zettergren. “Brighton Health Plan Solutions has a fantastic reputation in offering high-quality, innovative products customers want, like MagnaCare and its newly launched Create®, a first-of-its-kind marketplace of health systems and service platform. I’m excited to bring these products to labor and public sector customers.”

About Brighton Health Plan Solutions

Headquartered in New York City, Brighton Health Plan Solutions (BHPS) is an innovative healthcare enablement company with several industry-leading brands, including Create, MagnaCare, and Brighton Casualty Solutions – all on a mission to deliver better healthcare at lower cost. We believe aligning the interests of our partners through exceptional healthcare products and services will fundamentally transform how healthcare is accessed and delivered.

BHPS, a division of Brighton Health Group, serves commercial and labor plan sponsors, health plans, healthcare providers, and other stakeholders.

MEDIA CONTACT: Anna Clark, (212) 784-5715, [email protected]

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